ADSDAQ Features on WebProNews and Adotas
Posted by Ken Lauher on Fri, Dec 21, 2007 @ 09:38 AM
The ADSDAQ online advertising exchange has been featured this past week in interviews with Jay Sears, SVP of Strategic Products and Business Development at ContextWeb.
Click the image to see the entire WebProNews interview:
Jay discusses the premium inventory benefit to advertisers of the ADSDAQ exchange with Abby Prince of WebProNews.com at December’s Search Engine Strategies Conference in Chicago. In addition, the meteoric growth of the just-launched, self-serve ADSDAQ publisher platform is highlighted. Self-serve publishers grew to 1500 in just 30 days beginning in mid-October.
On the Adotas website, a complete Q&A with Jay Sears and Adotas writer Sarah Novotny is available regarding the ADSDAQ exchange and its points of differentiation.
According to Jay:
“Our advertisers have a wonderful and unfair advantage by our ability to look at billions of impressions and pull out just the ones that work for them. “
Read more on the Adotas website.
-- Ken Lauher